We were approached by Newry Bid, working closely with a number of bars in the Newry area, to create a range of graphics for their city wide weekend of country music, events and festivities across the 4th of July weekend, aptly named; "Newry Goes Nashville".
Our task was to create a uniform look and feel for the event that captured the spirit of the Nashville music scene while allowing enough flexibility to create unique posters for each bar participating. Among the deliverables created were a Billboard artwork, booklet design, individual posters for each bar and an animated FOOH advert for the main headquarters of the weekend.
Newry Goes Nashville
Project Type
Graphic Design, Animation
Client
Newry Bid
Date
July
2025
We were approached by Newry Bid, working closely with a number of bars in the Newry area, to create a range of graphics for their city wide weekend of country music, events and festivities across the 4th of July weekend, aptly named; "Newry Goes Nashville".
Our task was to create a uniform look and feel for the event that captured the spirit of the Nashville music scene while allowing enough flexibility to create unique posters for each bar participating. Among the deliverables created were a Billboard artwork, booklet design, individual posters for each bar and an animated FOOH advert for the main headquarters of the weekend.
Event Graphics
The main graphics used to advertise the event on billboards, print media and socials were designed to convey the energy and excitement of the event. Stock images of country singers and cowboys were used to represent the blend of country music that would be featured across the weekend.
Venue Graphics
To help bolster the advertising of the event each venue was provided with a social media and print graphic that advertised the musicians and events happening at their bar while still aligning to the overall style of the event seen in the main graphics.
FOOH Animation
The Phoenix Bar on upper water street was to serve as the main headquarters of the weekend, therefore they were featured more prominently in the advertising of the event.
