Tan Dreams
A dreamy CGI FOOH animation for Bellamianta Tanning, showcasing their Tan Dreams sleep mask floating in a pink sky of clouds.
Project Description
Bellamianta, a luxury tanning brand based in Dungannon, Northern Ireland, wanted a standout CGI and FOOH advert to launch their brand-new Tan Dreams luxury tanning sleep mask. The brief was clear, create something dreamy, eye-catching, and unlike anything else in the beauty space.
We designed a surreal sequence set against a soft pink sky, with the product resting on clouds while its unique benefits were highlighted throughout the animation. The concept tied directly to the idea of beauty sleep, showing the product in its most natural setting, while keeping the visuals bold enough to catch attention both online and on large digital screens.
By combining CGI artistry with clever storytelling, this campaign showed how creative marketing can transform a product launch into an unforgettable brand moment, helping Bellamianta stand out as a leading beauty innovator in Northern Ireland.
About the Client
Bellamianta
