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Waterfront Hall teamed up with Hilton Belfast to run a competition designed to drive newsletter sign-ups. The hook, win tickets to the Dreamboys show plus cocktails at the Hilton, meant the visuals needed to feel bold, fun and impossible to scroll past.

The Dreamboys

Project Type

Graphic Design

Client

Waterfront Hall

Date

May

2026

Waterfront Hall teamed up with Hilton Belfast to run a competition designed to drive newsletter sign-ups. The hook, win tickets to the Dreamboys show plus cocktails at the Hilton, meant the visuals needed to feel bold, fun and impossible to scroll past.

We created a suite of graphics tailored for multiple platforms, including social ads and a newsletter feature. The design leans into a punchy blue and pink neon aesthetic, with the Dreamboys front and centre to instantly grab attention. Strong typography and clear hierarchy guide the viewer straight to the call to action, making the offer easy to understand and even easier to click. The end result, a high-impact campaign that looks great and works hard.

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